The name LAIT is made up of selected letters from two female founders' last names.
Hello, we are Kristen and Teresa. We met 10 years ago in New York working in Private Equity. We got started working in the fashion and retail industry by investing in and managing Neiman Marcus and Bergdorf Goodman.
We realized that the traditional fashion business’ got waste and overproduction. We knew there had to be a better way. So we started LAIT. We vetted and partnered up with quality manufacturers, and worked out a process where they can be much more flexible producing in small quantities. We converse directly with real people, listen to feedback, reduce waste, making styles more affordable.
We decided to apply this new approach of manufacturing and designing process to the style we love the most but have a hard time finding quality pieces at accessible price point: French vintage-inspired pieces with feminine and retro charm.
We are enamored with the French retro style because of the attitude it embodies: free, sensual, confident, strong and feminine. The pieces are effortless chic, versatile, easy to wear, and flattering.