Dreamed up in California, the name LAIT is made up of selected letters from two female founders' last names. It is pronouced "light" because we wish it to be source of joy for all those involved like how light is the universal source of energy for all.

Hello, we are Kristen and Teresa. We met 10 years ago in New York working in Private Equity. We got started working in the fashion and retail industry by investing in and managing Neiman Marcus and Bergdorf Goodman. Kristen graduated from Harvard College and Stanford MBA. Teresa graduated from Cornell University and Harvard Business School.

We realized that the traditional fashion business’ got waste and inefficiencies problem – overproduction, undesired designs, redundant logistics etc. What’s more frustrating is that customers are bearing the higher prices to cover for these wastes.

We knew there had to be a better way. So we started LAIT. We vetted and partnered up with quality manufacturers, and worked out a process where they can be much more flexible producing in small quantities. We converse directly with real people, listen to feedback, reduce waste, making styles more affordable for all.